Hookit Is Revolutionizing How Brands Maximize Sponsorship Value.
SPONSORSHIP IS EVOLVING… ARE YOU?
Where does your organization fit in these stages…where do you want to go?
Sponsorship Solutions for Brands, Right Holders, Influencers & Athletes
SPONSORSHIP ANALYTICS
Evaluate Your Portfolio
Leverage data to make better decisions
PROPERTY DISCOVERY
Find New Partners
Identify & monitor potential partners
SPONSORSHIP REPORTING
Data At Your Fingertips
From formatted reports to granular data
PRO ATHLETE & INFLUENCERS
Partner Collaboration
Access deeper data + tools for improvement
Why Hookit?
500K
entities tracked
Our Sport Graph™ tracks every athlete, team, league, event, venue, & brand in sports as well as influencers, musicians, entertainers, fans, & more
50+
data sources & enrichments
Data from every major social media platform feeds our sponsorship KPIs, audience profiles, and reporting
3B
social posts each year
In business since 2001, we’ve got years of historical data to provide clear benchmarks so you know what’s good
$32B
in value tracked and counting
Industry-respected, transparent & usable valuation model gets you started on the path to sponsorship ROI
What's New
How Brands Can Use Data During Sponsorship Negotiations
How Spontech Can Help You When Renewing Contracts The last several years have brought a lot of changes to the sponsorship world. Of these changes is the move to more...
The Impact of Coronavirus on Sponsorship Value In Global Football
A Special Report Like most industries around the globe, the global football world screeched to a halt as the coronavirus spread and grew into a worldwide pandemic. By...
WEBINAR: Sports Marketing in the Post-Pandemic Environment
Sports seasons came to a sudden halt and fans may not be back in stadiums en masse for months. When sports do come back, how are brands and sports organizations...
Why Brands Should Leverage AI for their Sponsorship Decisions & Ambassador Tracking
AI and machine learning make it possible for marketing professionals to improve their sponsorship, content, and digital strategies by giving them the ability to quickly collect relevant data related to the effectiveness of their sponsorship portfolio, analyze it, then apply and learn from it. Now, marketers can use a wealth of available data to strategically deliver engaging content to the right consumer at the right time through the right channel by leveraging their full sponsorship portfolio. Right now, brands like yours can use Hookit to:
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Identify athletes worth investing in for the future
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See patterns in best performing campaigns to optimize top social channels
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Evaluate & reward top performers
Learn more about how Hookit’s AI-Powered Sponsorship platform can help your brand.
Trusted by leading brands across industries
We work with brands and rights holders across all major sports and esports
