Hookit Is Revolutionizing How Brands Maximize Sponsorship Value.
SPONSORSHIP IS EVOLVING… ARE YOU?
Where does your organization fit in these stages…where do you want to go?
Sponsorship Solutions for Brands, Right Holders, Influencers & Athletes
SPONSORSHIP ANALYTICS
Evaluate Your Portfolio
Leverage data to make better decisions
PROPERTY DISCOVERY
Find New Partners
Identify & monitor potential partners
SPONSORSHIP REPORTING
Data At Your Fingertips
From formatted reports to granular data
PRO ATHLETE & INFLUENCERS
Partner Collaboration
Access deeper data + tools for improvement
Why Hookit?
500K
entities tracked
Our Sport Graph™ tracks every athlete, team, league, event, venue, & brand in sports as well as influencers, musicians, entertainers, fans, & more
50+
data sources & enrichments
Data from every major social media platform feeds our sponsorship KPIs, audience profiles, and reporting
3B
social posts each year
In business since 2001, we’ve got years of historical data to provide clear benchmarks so you know what’s good
$32B
in value tracked and counting
Industry-respected, transparent & usable valuation model gets you started on the path to sponsorship ROI
What's New
2019 Year in Review Report: Brand Sponsorships by the Numbers
Technology continues to revolutionize the world of sponsorship. Digital media evolves daily with no intent to stop. Artificial Intelligence is one part of that...
The Game within The Game
Who Won the Super Bowl from a Brand Perspective? On Sunday, February 2nd, the Kansas City Chiefs and the San Francisco 49ers took the field at Hard Rock Stadium in...
How Brands Can Reward Athletes & Influencers for Social Media Performance
6 Steps To Implementing Sponsorship Incentives Into Athlete Contracts With consumers increasingly avoiding any kind of advertising that comes their way, brands are...
Why Brands Should Leverage AI for their Sponsorship Decisions & Ambassador Tracking
AI and machine learning make it possible for marketing professionals to improve their sponsorship, content, and digital strategies by giving them the ability to quickly collect relevant data related to the effectiveness of their sponsorship portfolio, analyze it, then apply and learn from it. Now, marketers can use a wealth of available data to strategically deliver engaging content to the right consumer at the right time through the right channel by leveraging their full sponsorship portfolio. Right now, brands like yours can use Hookit to:
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Identify athletes worth investing in for the future
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See patterns in best performing campaigns to optimize top social channels
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Evaluate & reward top performers
Learn more about how Hookit’s AI-Powered Sponsorship platform can help your brand.
Trusted by leading brands across industries
We work with brands and rights holders across all major sports and esports
