Top NBA Players – October 2019

Top NBA Players – October 2019

Nov 14, 2019 | Athlete Spotlights

With the Highest Social Interactions Among Fans The 2019-20 NBA season is officially underway, although it feels like it never ended with all of the movement this offseason. The current champions, the Toronto Raptors, no longer have their Finals MVP in Kawhi Leonard....
Brand All-Stars of the NBA

Brand All-Stars of the NBA

Mar 15, 2019 | Insights

At the informal halfway point of the 2018–19 NBA season, Team LeBron faced off against Team Giannis at the 2019 NBA All-Star game. Not only was this the gathering of the best and most iconic 26 players in the league, but also a chance to look at the competing brands...
Improving Sponsorship Value And ROI: NBA Case Studies

Improving Sponsorship Value And ROI: NBA Case Studies

Jun 28, 2018 | Insights

Among all the sports teams, athletes, leagues and federations present on social media, none has been successful as much as the NBA. With over 7 billion interactions across its social channels, the NBA easily outranks the other big leagues in the United States. i.e,...

And the NBA All star WINNER is..

Feb 17, 2018 | Insights

Who has better odds of winning the All Star game this week? Team LeBron? Or Team Curry? Answer: It’s NEITHER. With all the buzz surrounding the NBA All Star game this weekend and the odds and bets about who will win, the real winners are — BRANDS. Brands and sponsors...