News

WSL 2015 Samsung Championship Tour February Social Media Report


48
Surfers Tracked
644K
New Fans
15.8M
Fan Interactions

In February, Hookit tracked 48 surfers and their social media reach. Together they created 15.8M fan interactions and gathered over 644K new followers.

Gabriel Medina continued to dominate the rankings with almost 6M total fan interactions. Gabriel also posted the most popular photo on social media which gathered over 230K interactions in a single post. In regards to fan base growth, Medina wasn’t able to repeat this month. Ricardo Christie took over the top spot for fan base growth with a total audience increase of 14%.

Coco Ho continued last month as the number one Woman’s WSL surfer for January with a total of 676K fan interactions. In regards to fan base growth, Tatiana Weston-Webb saw the greatest growth amongst the women with a 5.5% growth of her social media fan base.