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Hookit Co-Founder & CEO Scott Tilton joins SportsPro Media to discuss how the rankings were created, the trends in the data as well as the broader sponsorship industry over the past year, and where sports marketing goes from here.
[SportsPro Media] PODCAST: Hookit CEO Scott Tilton Discusses The 50 Most Marketed Brands In Sports
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![[SportsPro Media] Trends in the Rankings of the 50 Most Marketed Brands in Sports 2020](https://www.hookit.com/wp-content/uploads/2020/10/50MM_Brands_trends-45x45.jpg.webp)
![[SportsPro Media] The Rankings Explained: The Data Behind the 50 Most Marketed Brands In Sports 2020](https://www.hookit.com/wp-content/uploads/2020/10/50MM-explained-Nike-Getty-Images-via-SportsPro-45x45.jpg.webp)