Podcast: Modern Approaches to Sports Sponsorship

Podcast: Modern Approaches to Sports Sponsorship

Hookit Director of Marketing, Roger A. Breum, joins Dr. Kenneth Cortsen from UCN & USF to talk about new trends and tendencies in sports sponsorship, including: how digitization blends in with traditional approaches leveraging data to gain better insights in terms...
Listen: Using Sponsorship Technology to Improve Value

Listen: Using Sponsorship Technology to Improve Value

Audio alert! We’ve taken the highlights from Hookit CEO Scott Tilton’s appearance at SportTechie NEXT and clipped them into a 15 minute breakdown of best practices in sponsorship. Some of the questions that he addresses around sponsorship technology and...