Blog Archive

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2019

Rip Curl Australia Leverages Hookit To Drive Double Revenue | January 11, 2019

2018

Which brands have the most effective sponsorship portfolio? | December 11, 2018

How technology companies are leveraging sports sponsorships to grow their brand | December 6, 2018

Sponsorship METRICS that matter | November 14, 2018

Performance-Based Sponsorships | November 6, 2018

Sponsorship in esports | October 29, 2018

Hookit Named Sponsorship Technology Solution for Cleveland Indians | October 26, 2018

Listen: Using Sponsorship Technology to Improve Value | October 24, 2018

The most marketable female athletes 2018 | October 23, 2018

Sponsorships at the US Open 2018 | September 27, 2018

The rise of spontech in the motorsports industry | September 14, 2018

The Hookit Marketability Score explained | September 1, 2018

Motorsports: On the verge of REINVENTION | August 31, 2018

Motorsports today: Where are the fans and how to engage them for sponsorship ROI | August 21, 2018

Sponsorship ROI: How brands can have greater impact on their spend | July 31, 2018

Coca Cola crowned the 2018 World Cup CHAMPION! | July 26, 2018

Best practices for sports properties to drive value for sponsors | July 18, 2018

Improving Sponsorship Value And ROI: NBA Case Studies | June 28, 2018

Social Media ROI of the 2018 FIFA World Cup | June 15, 2018

What we learned about Sponsorships at Leaders Week New York | June 8, 2018

Metrics For Brand Sponsorship To Prove Impact Through Reporting | May 31, 2018

How Sponsorship Audience Alignment Can Help Target The Right Fan | May 25, 2018

Prove Sponsorship Effectiveness: How to FIND & CLOSE New Sponsors In Sports | May 16, 2018

Hookit’s Monthly Social Rankings | May 15, 2018

Spontelligence — the future of sponsorship intelligence | May 3, 2018

What is SPONTECH and how will it impact you? | April 26, 2018

Masters of the Social Media Game | April 15, 2018

The Full Story: Hookit’s Response to New Instagram Data Policies | April 6, 2018

Non-Mainstream Athletes That Drive High Earned Media Value | March 28, 2018

Congratulations on the Social Media Gold! | March 16, 2018

How to be the LEADER in Sports Sponsorship | March 3, 2018

And the NBA All star WINNER is.. | February 17, 2018

How To Calculate Sponsorship ROI And Capture The Impact of your Sponsorship $$$ | February 15, 2018

Who Really Won? Super Bowl LII Social Media Sponsorship Results | February 10, 2018