Hookit, the most comprehensive platform to track, measure and value the total sports ecosystem on social & digital media, has identified Cristiano Ronaldo as the world’s first athlete to reach 200 million social media followers across Facebook, Instagram and Twitter.

Hookit is the world’s largest database of 350,000+ tracked professional and amateur athletes, teams, leagues, brands, events and venues.

What follows is a breakdown of Cristiano’s meteoric rise in following… which is greater than all MLS players and teams combined, greater than 99% of NFL players combined and greater than Michael Jordan’s, Kobe Bryant’s, LeBron James’, Kevin Durant’s and Steph Curry’s – COMBINED.


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TECHNOLOGY BRANDS IN SPONSORSHIP REPORT

Hookit’s Technology Companies in Sponsorship report helps brands in this category identify how well their sponsorship portfolio performs in terms of social media promotion compared to their competitors. This report also identifies which sponsored properties are the most effective at promoting these brands. 

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