Sponsorship

Your Number, Your Brand
In motocross (and in most other sports for that matter like Nascar, F1, Football, Baseball, etc.), your number is your name, it's your identification and an association with your name and your riding. It is a very important part of a riders abili...

Creating the Perfect Athlete Profile
Truth is, the perfect profile is different for everyone - your profile should reflect your personality and showcase your talent, but remain somewhat professional (that is if you're looking for sponsorship). Here's the quick 101 on how to create th...

Guide to Applying for Sponsorship
Here's a quick 411 on what companies are looking for in your sponsorship applications.1. Photos - make sure you have as many action and personality shots as possible. Sponsors don't need to see pics of your dog or your house... stick to the pics t...

Promote Yourself!
Increase profile views, attract sponsors and promote your sponsors, photos and videos by driving visitors to your profile with our new promotion buttons. Click on the link below (you have to be signed in), pick the button you want then copy the c...

The Lowdown on Company Response Times
One of the main questions we get asked is  "How long does it take for a company to respond to my application?".  The problem is that we don't have the best answer, because every company is different.  We decided to ask som...

What Companies Want from You
Here at Hookit.com, we keep stressing that sponsorship is all about PROFESSIONALISM, EXPOSURE, ATTITUDE and RESULTS for most brands. Don't just take our word for it. We asked some of the companies what they look for in athletes and teams and here'...

Sponsorship 101 for Athletes
First, ask yourself...1.  Do you compete in your sport or even better...dominate your events?2.  Do you shred your local scene?3.  Do you have the ability to help a company market and sell their products or services?If you answ...

How the Sponsorship Tools Work
We have been refining our sponsorship tools and services for the better part of a decade. These features were designed for athletes to build out their online profile and interact with potential sponsors entirely online. The services is still one o...

I'm Sponsored, Now What?
You put together your best photos, videos and stats.  You built your profile and resume.  You applied for sponsorship with the companies you're into.  You told companies how you'd promote them.  Then... you got sponsored....

How to Get in the Media
We caught up with Pat Schutte from High Profile PR to learn tips for athletes looking to improve their media exposure. We learned a lot about self-marketing and promoting sponsors.Getting your name and photo published (for doing something well), w...

Cracking the Skate Sponsorship Code
The professional and amateur skateboarding career is a fiercely competitive scene. There are thousands of skaters who are competing to "be someone" in skateboarding and to achieve the “ultimate” lifestyle – to skatebo...

BMX Shop Sponsorship Basics - Part 2
Courtesy of Jack Baruth at www.bmxbasics.org How many of you saw the movie "The Cell?” It's wasn't all that bad until the very end, when Jennifer Lopez tells the bad guy, "My world, MY RULES!" Too cheesy for me, and I have qui...

BMX Shop Sponsorship Basics - Part 1
Courtesy of Jack Baruth at www.bmxbasics.org So you’re convinced you want to get sponsored.  Okay, then - let's ask a very important question, "Why the heck would a company ever sponsor anyone?" Let's look at some basic econo...

Sponsor Me! How Sponsorship Works in Skate
Jay Riggio for ESPN.com/action When I began skating in the late '80s, I didn't know what getting sponsored was. For all I knew, there was a panel of wizards who appointed pros and ams to their respective team positions. Things have certainly cha...