At Matrix Concepts we wanted to introduce a new approach to some old school products and developed a four part design criteria; 1) Make the products from high strength ABS plastic...  More
At Matrix Concepts we wanted to introduce a new approach to some old school products and developed a four part design criteria; 1) Make the products from high strength ABS plastic that was lightweight and very strong. 2) Offer new innovative features that improved the product over the competition. 3) Give the rider the ability to personalize the products with their name/number giving them the “factory look”. 4) Offer a great retail value.
About the Team
The Matrix team consists of brothers Chadd and Cameron Cole. Brady Sheren and Brad Mclean from Canada along with plastic engineer Arnold Taylor.
Chadd and Cameron Cole grew up racing MX and in the motorcycle industry being the sons of Eddie Cole who was the founder and President of
Answer Products, Protaper, Manitou, SIXSIXONE, Tag Metals, Sunline and Filtron. Both Chadd and Cameron were introduced to the motorcycle
industry at an early age.
Brady Sheren and Brad Mclean have a similar story, their fathers both were Icons in the Canadian motorcycle industry; Brady’s father, Rick Sheren was the founder of R&M Motorsports, President of Tucker / Rocky Canada and founder of Mechanix Wear Canada and SIXSIXONE Canada. Brady has had a very prestigious career as a top Canadian MX racer, racing in both Canada and the United States. Brad’s father Billy Mclean was a multi national Canadian MX champion and founder of Pacific Yamaha in Vancouver, BC. Brad also has many years experience both as a MX racer and sales associate as SIXSIXONE Canada.
Products: Accessories, Apparel, Motorcycles, Automobiles, ATV, Bikes, T-Shirts, Trucks, Stands, Ramps