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The Hookit Athlete Index tracks athletes' monthly
digital exposure and engagement. Learn more

Athlete Index from

1
TONY HAWK
SKATE
2,567,866
2
KEN BLOCK
RALLY
1,484,770
3
ALANA BLANCHARD
SURF
1,467,196
4
BETHANY HAMILTON
SURF
1,128,288
5
NYJAH HUSTON
SKATE
927,390
6
ROB DYRDEK
SKATE
857,379
7
KELLY SLATER
SURF
713,796
8
RYAN SHECKLER
SKATE
703,176
9
TRAVIS PASTRANA
RALLY
622,586
10
PAUL RODRIGUEZ
SKATE
557,284
11
VALENTINO ROSSI
ROAD RACING
507,516
12
SHANE O'NEILL
SKATE
424,719
13
MIKE MO CAPALDI
SKATE
412,314
14
ERIC KOSTON
SKATE
339,733
15
TOREY PUDWILL
SKATE
306,144
16
SEAN MALTO
SKATE
299,564
17
CHAZ ORTIZ
SKATE
255,057
18
JEREMY "TWITCH"
MOTOCROSS
247,152
19
JAMES STEWART
MOTOCROSS
234,221
20
AARON ROSS
BMX
216,244
21
KEN ROCZEN
MOTOCROSS
206,219
22
HARRY MAIN
BMX
196,873
23
RICKY CARMICHAEL
MOTOCROSS
192,318
24
CHRIS COLE
SKATE
190,260
25
LETICIA BUFONI
SKATE
186,719
26
THEOTIS BEASLEY
SKATE
164,972
27
JAMIE O'BRIEN
SURF
153,749
28
BOB BURNQUIST
SKATE
148,393
29
CHAD REED
MOTOCROSS
147,942
30
JULIAN WILSON
SURF
146,900
31
JOEL PARKINSON
SURF
145,384
32
JACK FREESTONE
SURF
141,809
33
MARK MCMORRIS
SNOWBOARD
140,912
34
SHAUN WHITE
SNOWBOARD
136,856
35
DAVID GONZALEZ
SKATE
133,624
36
SALLY FITZGIBBONS
SURF
129,979
37
LIZARD KING
SKATE
127,290
38
MIKE ESCAMILLA
BMX
124,695
39
DEAN WILSON
MOTOCROSS
123,427
40
RYAN GUETTLER
BMX
123,014
41
LINDSEY VONN
SKI
122,765
42
MICK FANNING
SURF
120,221
43
BRANDON BIEBEL
SKATE
114,070
44
GUY MARIANO
SKATE
114,041
45
JUSTIN BARCIA
MOTOCROSS
110,069
46
LUAN OLIVEIRA
SKATE
107,379
47
GARRETT REYNOLDS
BMX
94,564
48
CHAD KERLEY
BMX
92,199
49
TRAVIS RICE
SNOWBOARD
91,724
50
JOHN JOHN FLORENCE
SURF
90,345
51
DAVID GONZALEZ
SKATE
87,792
52
MIKEY TAYLOR
SKATE
85,735
53
DANNY WAY
SKATE
83,830
54
KOLOHE ANDINO
SURF
83,459
55
ADAM CIANCIARULO
MOTOCROSS
81,956
56
TOM WALLISCH
SKI
80,870
57
CEDRIC GRACIA
MOUNTAIN BIKE
79,957
58
RYAN DUNGEY
MOTOCROSS
77,845
59
TREVOR COLDEN
SKATE
77,681
60
BUCKY LASEK
RALLY
76,033
61
HENRIK HARLAUT
SKI
74,986
62
SHANE DORIAN
SURF
68,607
63
COREY DUFFEL
SKATE
68,219
64
MATT MILLER
SKATE
66,375
65
ANTONIO CAIROLI
MOTOCROSS
65,923
66
JEREMY MCGRATH
MOTOCROSS
65,886
67
ANDREW REYNOLDS
SKATE
63,865
68
RYAN VILLOPOTO
MOTOCROSS
63,366
69
TANNER FOUST
RALLY
63,223
70
CARISSA MOORE
SURF
61,192
71
TOMMY DUGAN
BMX
59,521
72
JORDY SMITH
SURF
59,421
73
MATT WILKINSON
SURF
59,176
74
LUKE DAVIS
SURF
57,606
75
KEVIN ROMAR
SKATE
57,399
76
JOSH HANSEN
MOTOCROSS
56,924
77
JOSH KALIS
SKATE
54,545
78
ERIK ELLINGTON
SKATE
52,924
79
DREW BEZANSON
BMX
52,675
80
BRIAN DEEGAN
MOTOCROSS
52,341
81
ROB MACHADO
SURF
51,427
82
DAKOTA ROCHE
BMX
49,727
83
SEBASTIEN TOUTANT
SNOWBOARD
48,902
84
SCOTTY LAGO
SNOWBOARD
48,870
85
KEELAN DADD
SKATE
48,352
86
STEVE BERRA
SKATE
47,111
87
STEFAN JANOSKI
SKATE
45,074
88
EERO ETTALA
SNOWBOARD
44,786
89
ALEJO MUNIZ
SURF
44,657
90
DYLAN RIEDER
SKATE
44,477
91
SAM PILGRIM
MOUNTAIN BIKE
43,262
92
RONNIE FAISST
MOTOCROSS
42,348
93
NIGEL SYLVESTER
BMX
41,712
94
GEOFF ROWLEY
SKATE
41,608
95
CHRISTIAN CRAIG
MOTOCROSS
40,979
96
RYAN DECENZO
SKATE
40,275
97
TORSTEIN HORGMO
SNOWBOARD
39,686
98
DAVE MIRRA
RALLY
39,597
99
FILIPE TOLEDO
SURF
39,475
100
EIKI HELGASON
SNOWBOARD
36,735
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